Mi India has unveiled its annual trend report ‘PatchWall Replay 2020’, highlighting entertainment consumption trends by Indians in 2020. The study evaluates the consumption patterns of over 5 million consumers across 25+ content partners and throws light on the latest insights and interesting trends from the show business.
With a focus on offering solutions that are said to be collaborative and interactive, Mi India in 2018 introduced PatchWall on Mi TVs. Designed specifically for the Indian market, PatchWall provides one of the largest content libraries comprising both Indian and global content partners. In 2020 alone, PatchWall, as per the company witnessed over 14 billion interactions across different categories such as movies, TV shows, music, kids entertainment etc.
Commenting on the unveiling of the report, Eshwar Nilakantan, Category Lead – Mi TVs, Mi India, said, “Mi TVs have become an integral part of families and consumers’ lives and they further solidify Mi India’s leadership in the smart TV segment. Having sold over 5 million TVs, we not only understand the requirements of Indian consumers, but have also taken significant steps to address their needs. ‘Content first’ has always been our Mi TV team’s philosophy and that led the company to introduce PatchWall on Mi TVs and since then, we have rolled out over 40+ features and extended partnership with 25+ content partners. We are happy to unveil PatchWall Replay 2020 it throws light on what India watched in 2020, across all OTT platforms.”

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